Upcoming Workshops

I am presenting a workshop on marketing (for photographers) at Calumet Photographic on February 18, 2009 (Oak Brook) and March 7, 2009 (Chicago). The Oak Brook session is sold out, but there's still room available in the Chicago session.

Here's the description:
Marketing your photo business on a shoestring
Whether you are a seasoned professional or just starting out, marketing your photography business is crucial to surviving and thriving (especially in a down economy). In this half-day seminar, Paul Berg will cover marketing techniques that are both effective and economical (without looking cheap). Among the topics Paul will cover: niche marketing, optimizing web sites, e-newsletters, blogs, and print pieces. Fee: $50.00 

Saturday, March 7, 2009
10am-2pm
Calumet Chicago
1111 N Cherry Street
Chicago, IL 

Also coming up:
Digital Asset Management
Join professional photographer Paul Berg as he demonstrates various techniques on how to effectively manage your digital images/assets. Berg will cover software applications such as Adobe Lightroom, Bridge and Photo Mechanic. He will also demonstrate how to add keywords/metadata, embed watermarks and batch process your images. Fee: $50.00
Saturday, March 28, 2009    

                                                 
10:30am-2:30pm
Calumet Oak Brook
1600 W 16th Street
Oak Brook, IL  60523

To register call: (800)225-8638/(630)860-7458
or visit their website at: www.calumentphoto.com/events

The requisite blog, part1

3.19.08
This marks my very first posting as a blogger.

I've used the word "requisite" in my blog title because it seems like you have to have a blog in this day and age, no matter what you do for a living.  

Speaking of which, I am a freelance (location) photographer and educator. 

My clients include corporations, businesses, associations, non-for-profits and individuals. My work has been published in annual reports, books and magazines. 

I have been 100% self-employed since 2002, five years!!!

It looks like I am in this for the long haul.  The prevailing wisdom is if you make it past year five in business, your chances of staying in business grow exponentially. 

The "educator" moniker comes from my experience as a teacher, lecturer and trainer. I teach and lecture on photography and related topics.

I am also an inveterate traveller. I have visited over 27 countries on six continents. My most recent travels (in 2007)  were to the major cities in Colombia and the State of Veracruz  in Mexico. I plan on traveling as long as I physically, mentally and financially able to do so. 

I also present entertaining and educational travelogues on select destinations I have traveled to. 

All for now....